Morgan Smith

Dec 11 2023

by Katelyn Whelan

minnow is a reflection of the life and style of its founder, Morgan Smith, a mother and entrepreneur with a background in premium product marketing. After working in New York and Los Angeles, she returned to her hometown of Laguna Beach, California where minnow was born. She now lives on the other coast in Charleston, SC with her husband and three children.
With the beach inspiring her daily life, Morgan envisioned a children’s swimwear collection with an elevated approach—sun-kissed color palettes, purposeful details, custom prints and high quality, hand-finished production—and minnow was born.

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Katelyn Whelan View More Blog Posts from this Author

Katelyn is a graduate of the University of Notre Dame, where she earned a dual degree in Marketing & Visual Communication Design. Settling in her hometown of Savannah, GA, she has spent the past 5 years building a career working with female owned small businesses. From events to retail, she has learned the art of translating ideas into action. Specializing in digital marketing, she seeks to bring the passion of her clients to life through the power of social media & e-commerce. She is the digital arm of a design firm founded with her two sisters, The Whelan Girls.

When she is not working, you can find her at the beach. She loves spending time with her family and can whip up a killer batch of chocolate chip cookies.

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