Katie McClure

Mar 5 2024

by Allison Dawn Skinner

Inspired by the makers and rich traditions of heritage textiles in India, Katie McClure, together with her sister Erin Breen, founded MIRTH in 2016. MIRTH is a line of ethically made womenswear with a mission to create effortless pieces that tell stories rooted in culture and global exploration. Each collection, designed in collaboration with ethically employed artisans, is meant to be worn on holiday as easily as at home, from the beach to dinner, from the seaside to the mountains, and everywhere in between. Katie studied Textiles & Apparel at the University of Texas at Austin, but after graduation pursued jobs in event planning, recruiting, and sales. It wasn’t until a time of explorational travel in Southeast Asia that her interest in fashion returned full circle when the idea came to her to start MIRTH, combining a love of textiles, travel and caftans. The brand started as a line of everyday caftans and has expanded into a full line of womenswear, accessories and tabletop. Katie currently lives and runs the business in Houston, Texas, and travels as often as she can, including multiple annual trips to India and Peru to collaborate with MIRTH’s artisan partners.


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