Top Ten Traits of Southern Entrepreneurs to Emulate in 2014
Two savvy Southern entrepreneurs and The Southern Coterie presenters – Justin Cave, author and tv personality with K. Cooper Ray of Social Primer
Attending The Southern C Summit events on Jekyll Island and in Athens and Nashville, I have met some of the most inspiring entrepreneurs and emerging talents in the South. Over the course of 2013, I was exposed to what it takes to be your own boss and follow your dreams. Here are the top ten traits I plan to emulate in 2014.
1. Hard Worker – To me, Summit sponsor and presenter Carrie Morey of Callie’s Charleston Biscuits is a great example here. I have seen her in action and she can spend a day baking biscuits then hop into a stylish outfit and be photo ready instantly for an interview. Since she published her new FABULOUS cookbook this fall, she has traveled the nation in her Biscuit Mobile for book signing and cooking demonstrations. In between she plays super mom and often picks up her daughters at school in the RV! She is a testament to hard work and a good product going gangbusters.
3. Leader – You have to have a clear sense of your vision and have the ability to share that passion and bring folks along for the ride. Believe in yourself and be confident.
4. Negotiator – Know your clients, customers or readers and give them what they want. Long term relationships are formed when it is a win win for everyone involved. You have to sell your vision.
5. Innovator – Set yourself apart in the marketplace or blogosphere. An entrepreneur is always looking towards the future. What’s next? Ideas rule!
6. Risk Taker – You have to believe in your dream and be willing to go for it! Chase your passion!
7. Planner – Develop a business plan. Set goals. Implement. Analyze results. Maintain (boy, isn’t that the hard one for us creative types?) Presenter Ryan Dorhn says “Rinse and repeat all successful practices and AVOID Randomness!”
8. Collaborator – Oh how I love a good partnership and I saw so many form and blossom from Summits. As presenter Shameeka Ayers, The Broke Socialite, told us in Athens…Strategically align your brand with similar ones and other like minds. Her Mama taught her right: Birds of a feather flock together. The smartest move for entrepreneurs is to connect with other creatives and work together.
9. Self Promoter – This is a good attribute for a successful entrepreneur and totally necessary to get noticed and market your brand. Jekyll Island Summit presenter Chassity Evans of Look Linger Love has grown her blog and marketing partnerships exponentially this past year by being bold and owning her brand. She has admitted she is still getting used to the posts about what she is wearing but she also realizes that her readers and the companies she promotes respond to her being comfortable in her own skin and sharing her awesome style this way. I should know I am a frequent shopper from her suggestions.
10. Positive Thinker – I see “Can Do” Spirit every day from my business partner Whitney. We share this attitude and forge ahead in all we do believing that our hard work and instincts are moving our company, The Southern Coterie, in the right direction.
We hope you will join us in Charleston this spring for The Southern C Summit where we will
CONNECT – COLLABORATE – CREATE with the South’s best entrepreneurs.
Save the date for Wednesday, April 30 – Friday, May 1.