Ready to Write a Book? Do Your Homework First   

It seems everybody is publishing a book, especially with the push toward indie publishing. However, before diving in, research the wise words of five industry influencers.

1. Jane Friedman, who launched the Writer’s Digest blog in 2008, guides authors as they wade through new media, technology, and publishing trends. Her blog and newsletter are must-reads. If you’re a first-time author, snap up Friedman’s Publishing 101.
2. Joel Friedlander, aka The Book Designer, has journeyed from 1970s letter-press practitioner to digital-printing superman. He offers a collection of 700+ articles based on his background in book design, advertising, and graphic design to coach writers through the publishing process, start to finish. His webinars are highly informative.
3. The Book Doctors—dynamic duo Arielle Eckstut and David Henry Sterry—offer fun, smart, and cutting-edge publishing how-to’s. The Essential Guide to Getting Your Book Published, their newly revised handbook, functions as a real-world, all-in-one resource for any genre. What’s more, they show how to master the art of the pitch!
4. National publicist Sandra Beckwith teaches authors how to publicize, promote, and market their books. Her immensely popular blog—Build Book Buzz—offers free tips, resources, and advice in a genuine, encouraging voice.
5. If you’re serious about the publishing game, learn to play it. Read Publishers Weekly, the industry bible. Subscribing to the free newsletter is a great way to start.

Catherine Hamrick held positions at Southern Living, Southern Accents, Cooking Light, Better Homes and Gardens, and Meredith Books before lighting out for the territory ahead: digital media. She blogs at Random Storyteller and Catherine Hamrick, Soul Deep Storyteller.