From The Desk Of … Rachel Camfield

Feb 8 2017

by Paige Minear

rachel camfield

You know when you meet someone and you instantly click?  That is definitely the path I took with Rachel Camfield.  She introduced herself to me and I don’t think my life has ever been the same. I met Rachel at my first Summit almost two years ago.  At the time she was working for Cat Studio and was quite frankly kicking tail and taking names.  She immediately stood out to me as someone fabulous and smart and her smile lit up the room.  Fast forward two years and the impact she has made on my life is undeniable.  Almost a year ago Rachel stepped out of her comfort zone, left her job with Cat Studio and started her own business as a life coach.  I remember when the email came announcing her new business and when I went to respond I couldn’t just say congratulations, I had to ask for details.   It wasn’t something I thought out or planned on, but before I knew it I was having a conference call with Rachel, learning more about her business and signing in pink sharpie on the dotted line.

My trip to the Summit that first year was life changing for me.  I sat in one of the sessions and made the immediate decision to stop calling myself “just a blogger” and start thinking about and building a brand. It was time to make a commitment to a career and not just a few posts a week about things that may or may not tie together.  I recall when I ordered business cards and when I set aside office time and when I decided I was serious about the journey.  Fast forward eight months and now I was hiring a life coach and a brand manager and I was getting very serious about the path I was on.  Rachel helped me achieve every single one of the goals I set for myself last year all the while “forcing” me to set even bigger ones and helping me achieve those as well.   I call her my pocket cheerleader and truly there is no other way to describe her.  She sends texts and emails with confetti, little notes of encouragement and always is there to celebrate when I send messages in all caps.  She is, quite frankly, the reason I have grown in the way I have the last year.

When I was thinking about the desk series lineup for this year I could not start any other place than with Rachel.  I wanted to share the little cheerleader that always rides me with and let you in on the secret behind me.  When I sent her questions I knew her answers would be fabulous, but I had no idea how much she had grown on her own the last year.  She not only went out on her own, but she nailed it and grew beyond her wildest expectations.  She took kicking tail and taking names to a whole new level.  That, my friends, is inspiring.


First of all, tell me about Rachel.

I am a mentor and coach to heart-centered, innovative and personal brands, leaders, creative entrepreneurs and business owners along with being an inspirational writer and speaker. I live in Richmond, Virginia with my husband Brian, and our toy poodle, Wally.

How did your career start and what has the path looked like for you?

I am oh-so excited to be here with you, Paige. You make the world brighter!

My career started about 15 years ago at the audacious age of 13. Maybe even a little bit before that. I’ve always had an entrepreneurial spirit and a drive to want to create, express, and serve. I started my own greeting card business as a girl and loved the process of crafting something special that told a story, and hopefully, inspired someone.

Fast forward to my early 20’s, I studied two of my passions in college, English and psychology, and had that very popular question asked often, “What are you going to do with that?” Kind of like the Charlie Brown quote when Linus asks, “What do you want to be when you grow up, Charlie Brown?” and CB replies, “I want to grow up and be insanely happy!” – that’s how I felt. My intuition told me to trust my steps, and I believed my career path would involve these two passions, among many others. And it has.

I was a part of the wholesale home décor and gift industry for over 5 years while also keeping my foot in the personal growth and development world and growing a small blog. Looking back, I realize I was giving myself a practical and real-life business education. It was really hard work and sometimes not as glamorous as it looked, but I loved what I did as a sales rep and territory manager working directly with retailers in the community and across the country. I traveled to trade shows, connected with some of the most innovative and creative designers and business owners, and got to learn from the best of the best in sales, manufacturing, product development, marketing, and customer service. As I continued to develop my own skills, opportunities began to present themselves for me to incorporate my passions of brand storytelling, positive communication, and working with the public using social media, online marketing, and public relations to represent the catstudio brand.

Would you do anything differently?

I would trust more! Trust God, my gifts, the people in my life and the people I had not even met yet. Just trust that they were coming and out there. Trust and know that everything was going to be even better than I imagined.


I know you took a leap of faith and stepped out on your own in January. What has that been like?

I did! I took “the leap” as some like to call it. Honestly, it has been humbling. It’s revealed more to me about personal responsibility, intention, and sustainable growth. I had a premature vision of what it was going to be like to own my own business and to be my own boss. Right out of the gates, I said yes to everything, had a deep need to please, and was just plain scared that it might not work. That I might not work. Like a pinball machine, I flew out banging against one side, kind of auto-correcting, then hitting another. I think that panicked and frantic living flavors and colors our culture, and I fell right into the “hustle mode”. I rationalized that because I was working for myself, I could push as hard as I wanted. I ended up diluting my brand by offering services that didn’t serve my ideal client. Lessons learned! It’s been an amazing ride, and I am so appreciative that my husband stepped in and encouraged me to hit the reset button and build what I always dreamed of. To just plain go for it.

It’s also been one of the most rewarding experiences I’ve ever had. To be able to meet the needs of someone else with my gifts is one of the biggest and longest dreams I’ve had. I’m so grateful to my courageous clients for seeking my help and trusting in their own callings and gifts that they actively share with the world. I am inspired in every conversation every day and am honored to help uplift and shine their unique lights.

Scariest moment for you?

Putting myself out there in the way I truly want to serve and work. No backdoor. No making exceptions. No offering of services that I know I am capable of and can do but that won’t move me closer to my highest vision (in case you’re wondering, some of these services were logo and website design, content creation for others, and copy writing.)

Proudest moment last year?

Choosing to be consciously sober! I say that with an exclamation point because this has been one of the biggest accomplishments for me. I feared that this would define me if I said it out loud, but I think it’s necessary, now more than ever, to not just show the flattering side. To acknowledge and be brave about the shadows.

I am one of those people that has a knee-jerk tendency to distract, numb, and self-medicate myself instead of choosing to ask for what I really need. To take time to define what really matters to me. To stay in the uncomfortable place of not having and knowing all of the answers. I recently attended Lara Casey’s Making Things Happen conference and it was a game changer and reconfirmed that the choices I am making do not have to be the popular ones. They get to lift me and my family up, and that’s the most important thing to me right now.


Share two people who have influenced your life and why?

There are so many amazing souls who have, and continue to, influence me! My life coach, Laurel Holland, one of my best friends and soul sisters, Amber Lilyestrom, my authentic mom, my brave and beautiful twin sister, my kind and funny Arbonne sponsor, Connelly Steward, Jesus and his heart, and Oprah and her legacy.

I have this printed out picture of Jesus pinned up above my desk. He’s reaching down through the water; there’s this luminous light shining behind him. There are bright blue ripples and dark waves. It’s gorgeous and trans formative, and reminds me no matter where, or how far down, or how far out I am, he’s always reaching for me. It’s true grace and the way I want to live my life, too.

Oprah was the voice and figure growing up that showed me I can be powerful and emotion-filled. I can ask the important, burning, and deep questions. I can change my current world. I can create and serve and love. And I can have fun, celebrate the good days, and be really generous.

What inspires you to create?

The thought of my work helping someone. My desire to share an experience. The renewing inspiration of the creative process.

What does a typical Saturday look like for you?

Pure rest and play! Sometimes that means a slow wake up. Snuggles and breakfast. Other times that means meeting girlfriends for an early 7AM trail hike around the James River.


Favorite item on your desk.

A hand painted rock that says “desire”. I usually hold it when I’m on a client coaching call. It points me back to the feeling of being pulled instead of the frustrated energy of trying to push.

What is your favorite way to unwind?

A walk through my neighborhood with my sweet little family. Cooking a meal for the pleasure of it. Watching The Walking Dead and eating ice cream with my husband.

Five must haves.

1. A couple dear, treasured friends who know everything. Who hold space for me. Who like (and double tap!) on everything first.
2. Fizzy sticks.
3. Little notebooks tucked away to catch ideas, jot down thoughts, set an intention, write a prayer.
4. Washi tape!
5. A real alarm clock. I used to think it was so amazing to have 1 item that could serve so many purposes. Now, I like having 1 object for 1 purpose. Clock = time. iPhone = connecting. (The iPhone sleeps in my office now.)
Favorite quote.

“An awake heart is like a sky that pours light.” -Hafiz

There are so many things about Rachel that I admire. I admire her leap of faith a year ago to pursue a career that filled her soul. I admire that she encountered bumps along the road and adjusted her sails to navigate the waters. I admire that she is open and honest about all things and lets her journey inspire and encourage others. And most of all I admire her desire to lift others up along the way.

If you are thinking about changing your life in any way I would encourage you to listen to your inner voice and take the step. I took that step almost two years ago and turned a hobby into a career. Rachel took the leap a year ago and never looked back. It is scary at times and its challenging more than not, but it will change your life if you let it. I can’t wait to see where Rachel goes this year. If you are looking for a life coach, I can wholeheartedly recommend mine!


Paige Minear View More Blog Posts from this Author

Paige Minear is the author and preppy creator behind the lifestyle blog The Pink Clutch. Paige is known for her home full of color and pattern, Palm Beach style, and antique treasures. Blogging since 2007, she uses her love for all things design related and her fashion background to channel her love for styling into daily posts. She strives to bring her readers colorful posts and daily inspiration. She is a lover of a strong latte, a great bourbon, a stack of magazines, crisp button downs, popped collars, a sweet treat and a house full of fresh flowers and monogrammed linens.

Paige lives in Marietta, Georgia with her husband and their three kids and two darling pups.

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3 responses on “From The Desk Of … Rachel Camfield

  1. Libbi V.

    I LOVE that the two of you know each other. Paige, I’ve been following you and your blog for years, and Rachel I “met” through mutual friends on Facebook and we both went to Virginia Tech. Thank you to both of you for sharing your gifts and being your authentic self while inspiring others!

  2. Ginny Ball

    Love that “my little sister” was featured – what a treat! Rachel has such a beautiful soul, a creative spirit, and has such a powerful yet calm presence about her.

    Lots of love to both of you!

  3. jessica schmidlapp

    One of my favorite quotes…
    “What is truly meant to be yours will not pass you by”

    A great parachute for making those big life leaps!
    Huge Congrats.

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