Creativity – In the Studio with Taylor Burke Home
In this series on The Southern C, I like to introduce our readers to some of the great Southern creative minds we run across through The Southern C – the artists, designers, makers and doers – that are shaping our landscape with their vision and ingenuity. Go behind the scenes to see where they work, what they are working on, the path that led them to this moment and just what made them “take the leap” from idea to doing.
The subjects and their niche may vary but many share the paradoxical traits of creative individuals – they daydream, observe, ask big questions, people watch, seek new experiences, view life as an opportunity for self-expression, take risks and bounce back all while following their true passions. We hope you will be inspired as we spotlight the creativity that abounds in our region. According to Einstein, “Creativity is contagious” and this is one thing we are happy to spread!
This week we meet Julianne Taylor, the creative force behind the luxury home decor brand, Taylor Burke Home. She works magic with her clever use of pattern and playful, yet sophisticated and bold colors. Based in South Carolina, she and her team thoughtfully create unique pieces you will take notice of immediately. By creating quality products made in the USA while incorporating eco-friendly and green materials, her pieces look good while doing good. Sounds like a Southern creative to me!
Describe your brand and how you got started:
Taylor Burke Home is a luxury home décor brand offering products that are bold, unexpected, and sophisticated. This company grew out of a home based interior design business while living abroad in countries such as Australia, Spain, China, and Korea. I started doing more and more custom work for my clients overseas and was really bitten by the furniture design bug.
We did our first trade show in Atlanta in 2012, and knew immediately that we were onto something. I moved back to the US with my family soon after and hit the ground sourcing domestic manufacturers for our products. We are proudly made in the USA, and we work hard to source eco-friendly and other green materials in the manufacturing of our products.
Describe a typical day in your work space:
Our Isle of Palms office is where all of the magic happens as we like to say! We don’t actually manufacture anything in Charleston, SC, but we do all of the design/product development here and handle all customer service requests. It’s a very relaxed and creative place to work.
What did you want to be when you “grew up”?
I knew all along that I would do something in the creative field—either in the fashion or design industry. My aunt was a very successful interior designer in Columbia, SC, and I was definitely influenced by her.
How has your background influenced your work?
Most notably, the decade I spent living overseas has influenced my aesthetic. I believe this exposure to different cultures and design elements plays a major role in my approach to product development.
Favorite biz tool, app or resource?
INSTAGRAM! If you are not on it, you are missing the boat. It’s fast, easy to use, and FREE. As a business owner, our customers like to see what products are leaving the factory and our product development process. We have received many new leads and orders from our Instagram feed.
Where do you find inspiration?
NY and Paris Fashion Week definitely add inspiration to my aesthetic. Our super popular ‘Don’t Fret’ pendant light was born out of my desire to use brass rivets after seeing those gorgeous Burberry motorcycle jackets go down the runway years ago! Additionally, shopping at vintage furniture stores makes me giddy. I love taking a vintage design element and making it new and fresh.
The rare (elusive) day off – what do you do to unwind and leave it all behind?
My husband and three children are my number one priority. Time off usually means time with my family. My office is a quick 10 minutes over the bridge from our home and the goal is to have dinner together as a family every single night. Mommy and Daddy both travel and it’s always a challenge juggling being a mom, wife and business owner. We love to spend weekends having friends and their kids over for a meal and play time. We also love weekends in the NC mountains and Garden City Beach, SC to unwind and get inspired.
For more of Whitney’s Southern Creatives Q&A’s click the names below:
Whitney Wise Long, co-founder of The Southern C and The Southern C Summit, loves to connect with Southern entrepreneurs and learn more about their creative endeavors. This series – “In the Studio With” – offers her the perfect opportunity to do so!